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The new Mac vs. PC war is all about touch
It's been brewing for a while, but the Mac vs. PC war is back. Apple and Microsoft have shared various battles over many years, in an ongoing rift over the direction of computing, but this week has marked a switch in both of their war strategies. Microsoft is now going after Apple's core customers, and the two are split over the role of touch and input interfaces for PCs.The fundamental differences and disagreements between the pair of tech giants can be tracked back to the hardware and software products they both produce. Apple separates its tablets and phones with the iOS operating system, and its range of Macs running macOS. Microsoft on the other hand believes in having one operating system, Windows 10, to rule them all and work across phones, PCs, tablets, and even devices like the Xbox One and HoloLens. The strategies are remarkably different.
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