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ESPN Updates Apple TV App With New Interface, Live Streaming Auto-Play, and On Demand Videos
ESPN today announced a redesign of its Apple TV app that brings live streaming auto-play and ESPN Video On Demand to Apple's fourth-generation set-top box. In addition, the app has been rebranded from WatchESPN to simply "the ESPN app."
With live streaming auto-play, users will be able to jump right into the network's stream of sports content with a live video playing immediately when authenticated users launch the app. The new Video On Demand feature will stockpile a collection of user-specific, curated videos that can be browsed and watched at any time, including content from World Series of Poker, X Games, Outside the Lines, and more.