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Around 3% of downloaders of Super Mario Run paid the $10 to gain full access, says research company
When Nintendo chose to release its first Super Mario title for iOS as a ‘free to play, one-time fee to gain full access' game, the big question was how many players would hand over the $10 to unlock the app. Research firm Newzoo thinks it has the answer, estimating conversion at 3%, reports the WSJ.
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