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“Shot on iPhone” ad campaign continues with photos showcasing iPhone 7 low-light camera capabilities
Apple today launched a new advertising campaign, called “One Night on iPhone 7,” that's part of its ongoing “Shot on iPhone” ad campaign. According to the company, “One Night on iPhone 7” launches today in 25 countries globally, featuring night shots by a group of photographers meant to showcase the low-light capabilities of the iPhone 7 and iPhone 7 Plus cameras. You can download seven photos in the campaign from the Apple Newsroom website
For its latest “Shot on iPhone” campaign, iPhone photographers canvassed the globe, from Arctic ice caves and Indonesian volcanoes, to the clubs of Johannesburg and rooftops of Shanghai. They were tasked with capturing life from dusk to dawn using the low-light camera on iPhone 7.