Zamen | زامن
Apple executives talk Touch Bar, MacBook Pro price increase, and more in new interview
Prior to unveiling the new lineup of MacBooks to the public, Apple executives Phill Schiller, Craig Federighi, and Jony Ive sat down with CNET for an in-depth interview discussing the company's new products. The executives talked about the decision behind the new Touch Bar, what the future holds, and the price increase that occurred with today's refresh…Jony Ive explained that the idea of the Touch Bar was one that has always been compelling to the company, noting that it marks the beginning of a “very interesting direction” for the laptop. Ive wouldn't, however, elaborate as to what exactly that means.